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BALBINOT IL FORNAIO

Client BALBINOT IL FORNAIO

Date 01 May, 2019

Categories Branding

Tags branding

CHALLENGE

Balbinot Il Fornaio founded in 1919 in the Belluno area, has kept alive the passion for bread and pastries from generation to generation, through quality and product growth. The very renewal of the company has led to a new brand dedicated entirely to the sweet and savory gluten free world, involving Goover in a creative and delicate journey.

SOLUTION

Goover’s solution? A careful study and a necessary and accurate competitor analysis for such a vast sector have led to the creation of a naming and a simple logo, dedicated to the pleasure of everyday life, which combines a clear payoff linked to nature and to gluten free. Balbinot’s new Piacer Mio brand is direct and balanced.